Baptist Health System
Waiting at a doctor’s office can be a maddening experience. Baptist Health Systems took all the necessary procedural and logistical steps to reduce patient’s wait times to the lowest in the industry. To help them communicate this long awaited change we created an engaging and not so orthodox campaign that tackled the issue head on through multiple touch points.
Client: Baptist Healthcare System
Agency: Republica
Responsibilities: Copywriting, Concept Development
Media: Broadcast, Online Content, Web Banners, Social Media, Intranet
University of Miami Healthcare System
To launch the University of Miami Healthcare System’s International Outreach division we created a series of print ads, brochures and OOH assets that circulated in targeted media such us airline publications, brochures, posters and bus stops at key US, European and Latin American airports.
Client: University of Miami Healthcare System
Agency: Greendot
Responsibilities: Copywriting, Creative Direction
Media: OOH, Social Media, Brochures, Direct Mailers